ALL ABOUT ALMA

THE STORY BEHIND THE NAME

ALMA (/ˈⱭːLMƏ/ AHL-MƏ) FROM THE PORTUGUESE “ SOUL”, “CORE”

ALMA...  IS CONSIDERED THE IMMATERIAL AND IMMORTAL PART OF OUR BEING, OUR ESSENCE AND ALSO OUR OWN UNIQUE EMOTIONAL AND INTELLECTUAL ENERGY. IN BRAZIL, THE EXPRESSION “DAR A ALMA” ALLUDES TO A DEVOTION AND UNSTOPPABLE FORCE IN ORDER TO ACHIEVE A GOAL.

AT ALMA WE BELIEVE EVERY WOMAN IS UNIQUE AND BEAUTIFUL TO THE CORE. WE ARE DEVOTED TO OFFER OUR CUSTOMERS NOTHING BUT THE BEST SELECTION OF VIRGIN, NATURAL, LUXURIOUS BRAZILIAN HAIR EXTENSIONS, SO THEY CAN FEEL EVEN MORE BEAUTIFUL EVERYDAY.  

BRAZILIAN PRIDE, TRANSPARENCY, INTEGRITY, QUALITY AND EXCEPTIONAL CUSTOMER EXPERIENCE WE LIVE AND BREATHE THOSE VALUES. IT’S IN HOW WE SELECT OUR VENDORS, HOW WE PICK OUR PRODUCTS, HOW WE TREAT OUR CUSTOMERS AND HOW WE COMMUNICATE TO OUR STYLIST PARTNERS AND FINAL CUSTOMERS

OUR TEAM

WILL WYATT

Born and raised in Brazil, but a self made American entrepreneur with over 17 years of experience in the beauty industry, working with the best professionals, learning and teaching the latest and greatest technologies in hair care. He is the creative mastermind behind Alma and ensures all of our products leave our customers in absolute awe.

MARILIA BISETTO

Born and raised in Brazil, but building a successful and growing international marketing career for over 12 years, having led brands and teams in 2 of the worlds most world renowned consumer goods companies. She is the marketing force behind Alma and ensures Will’s vision comes to life, from product development to how our brand communicates and interacts with our customers every day.